
Clorox Company
CLXThe Clorox Company (CLX) is a leading American manufacturer of cleaning products, bleach, and other consumables. Founded in 1913, the company is best known for its flagship brand, Clorox bleach, and has expanded its product portfolio to include disinfectants, laundry and household cleaning supplies, and health and wellness products. Clorox operates globally, serving both retail and institutional customers with its trusted brands.
Dividend History
Investors can expect a dividend payout of $1.24 per share, scheduled to be distributed in 21 days on February 13, 2026
| Pay Date | Amount | Ex-Date | Record Date |
|---|---|---|---|
| February 13, 2026 | $1.24 | 2026-01-28 | 2026-01-28 |
| November 6, 2025 | $1.24 | 2025-10-22 | 2025-10-22 |
| August 29, 2025 | $1.24 | 2025-08-13 | 2025-08-13 |
| May 9, 2025 | $1.22 | 2025-04-23 | 2025-04-23 |
| February 14, 2025 | $1.22 | 2025-01-29 | 2025-01-29 |
Dividends Summary
- Consistent Payer: Clorox Company has rewarded shareholders with 89 dividend payments over the past 22 years.
- Total Returned Value: Investors who held CLX shares during this period received a total of $67.42 per share in dividend income.
- Latest Payout: The most recent dividend of $1.24/share was paid 78 days ago, on November 6, 2025.
- Yield & Schedule: CLX currently pays dividends quarterly with an annual yield of 4.40%.
- Dividend Growth: Since 2004, the dividend payout has grown by 359.3%, from $0.27 to $1.24.
- Dividend Reliability: CLX has maintained or increased its dividend for 89 consecutive payments.
Company News
The article argues that Altria's attractive 6.9% dividend yield masks fundamental business weakness, as cigarette volumes have declined consistently (10.6% in 2025, 10.2% in 2024, 9.9% in 2023). The author recommends Clorox as a superior alternative for dividend growth investors, citing its 4.5% yield, leading market positions, strong innovation ...
The article recommends two dividend stocks for investors with $5,000: Clorox (CLX) with a 4.47% dividend yield and 49 years of consecutive dividend increases, and Target (TGT) with a 4.06% dividend yield and 54 years of payout hikes. Both stocks have depressed valuations following recent challenges but show potential for recovery alongside contin...
The author discusses his portfolio moves in consumer staples stocks, selling Hormel and Clorox to harvest tax losses while adding to General Mills. Despite the sector being out of favor with investors, he views these three dividend-paying companies as long-term bargains trading at historically high yields, believing the market is focused on short...
Clorox (CLX), a Dividend King with a 4.9% yield, has fallen nearly 60% from its peak due to pandemic-related overexpansion, inflation pressures, a 2023 cyberattack, and ERP software transition costs. However, the company shows signs of recovery with improving revenue, profits, and a strong 25% return on invested capital. With a sub-15 P/E ratio a...
The article highlights three consumer staples companies with attractive dividend yields: Clorox, Hershey, and General Mills. Despite current economic challenges, these companies offer reliable dividends and strong brand management, making them potentially good long-term investments.

