Sprout Social, Inc Class A Common Stock (SPT)
Sprout Social, Inc. Class A (SPT) is a social media management platform that provides businesses with tools for social media publishing, engagement, analytics, and customer relationship management. The company helps organizations streamline their social media efforts, analyze performance, and improve customer interactions across various social channels.
Company News
Sprout Social announced an expanded integration with Salesforce Digital Engagement, bringing Instagram, LinkedIn, X, Facebook Messenger, and WhatsApp into Salesforce to help brands streamline social customer care and deliver personalized experiences.
Sprout Social has acquired NewsWhip for $55 million in cash, enhancing its predictive intelligence capabilities and accelerating its AI roadmap. The acquisition aims to help brands and publishers navigate complex digital media landscapes with advanced AI-powered insights.
Sprout Social reported strong Q4 2024 earnings, with non-GAAP EPS and revenue exceeding analyst estimates. However, a decline in net retention rate suggests potential room for improvement in customer engagement strategies. The company is projecting continued growth in 2025, focusing on enhancing AI features and strategic partnerships.
The mean of analysts' price targets for Sprout Social (SPT) points to a 43.8% upside in the stock. While this highly sought-after metric has not proven reasonably effective, strong agreement among analysts in raising earnings estimates does indicate an upside in the stock.
Related Companies
