YELP INC.
YELPYelp Inc. is a platform that connects consumers with local businesses through user-generated reviews, ratings, and recommendations. Founded in 2004, the company provides a comprehensive online directory for various categories such as restaurants, retail stores, and service providers, helping users make informed decisions. Yelp also offers advertising and marketing services to local businesses seeking to increase their visibility.
Company News
Yelp's Chief Operating Officer, Joseph Nachman, sold 7,000 shares worth $222,885 through a pre-arranged trading plan, representing 3.09% of his direct holdings. The company has experienced slower revenue growth and stock underperformance in the current year.
NZ Marketing, a Los Angeles digital marketing agency, announced the expansion of its AI-powered advertising and SEO solutions for small businesses, offering advanced tools to help local companies capture leads and achieve growth through its NZLeads.com platform.
Digital marketing agency VIIRL Marketing achieved significant growth, ranking #1,442 on the Inc. 5000 list with a 301% growth rate over three years, serving over 600 client locations and focusing on service-based business marketing.
Yelp reported strong Q4 2024 results, with its Services segment driving 11% year-over-year growth and overall revenue of $361.95 million. However, the Restaurants, Retail, and Other (RR&O) categories faced challenges, leading to a 3% decline in advertising revenue. Yelp's focus on high-margin opportunities, particularly within services advertisin...
Yelp has been upgraded to a Zacks Rank #1 (Strong Buy) due to rising earnings estimates, indicating an improvement in the company's underlying business. This positive trend in earnings estimates is expected to have a favorable impact on the stock price.
