
Harley-Davidson, Inc.
HOGHarley-Davidson, Inc. is a renowned American motorcycle manufacturer founded in 1903. Known for its heavyweight cruiser motorcycles, the company has become an iconic brand symbolizing freedom and adventure. Harley-Davidson designs, manufactures, and sells motorcycles, along with related parts, accessories, and branded merchandise worldwide. It has a strong legacy in motorcycle culture and continues to innovate in motorcycle engineering and customization.
Dividend History
| Pay Date | Amount | Ex-Date | Record Date |
|---|---|---|---|
| December 22, 2025 | $0.18 | 2025-12-09 | 2025-12-09 |
| September 24, 2025 | $0.18 | 2025-09-10 | 2025-09-10 |
| June 18, 2025 | $0.18 | 2025-06-02 | 2025-06-02 |
| March 14, 2025 | $0.18 | 2025-02-28 | 2025-02-28 |
| December 23, 2024 | $0.17 | 2024-12-10 | 2024-12-10 |
Dividends Summary
- Consistent Payer: Harley-Davidson, Inc. has rewarded shareholders with 89 dividend payments over the past 22 years.
- Total Returned Value: Investors who held HOG shares during this period received a total of $18.93 per share in dividend income.
- Latest Payout: The most recent dividend of $0.18/share was paid 32 days ago, on December 22, 2025.
- Yield & Schedule: HOG currently pays dividends quarterly with an annual yield of 3.46%.
- Dividend Growth: Since 2003, the dividend payout has grown by 125.0%, from $0.08 to $0.18.
- Dividend Reliability: HOG has maintained or increased its dividend for 23 consecutive payments.
Company News
The 2026 Washington, D.C. Auto Show returns to the Walter E. Washington Convention Center from January 23 to February 1, 2026, featuring new manufacturers like Harley-Davidson and VinFast alongside returning brands such as Land Rover. Major automakers including Kia, Chevrolet, Toyota, Tesla, Polestar, and Subaru will showcase their latest vehicle...
The global motorcycle accessories market is expected to grow from $21.18 billion in 2025 to $33.85 billion by 2034, with a 5.35% CAGR. Growth is driven by increasing biker populations, rising demand for safety gear, and expanding e-commerce platforms.
Harley-Davidson reported Q2 2025 revenue of $1,307 million, beating analyst estimates, but experienced significant year-over-year declines in revenue, operating income, and earnings per share. The company faces challenges from tariffs, weak consumer demand, and struggles in its electric motorcycle segment.
Harley-Davidson is exploring strategic alternatives for its financing unit, while Capri Holdings is selling Versace to Prada for $1.375 billion. Several other companies, including Impresoft, Keros Therapeutics, and Rivalry Corp., are also exploring strategic alternatives.
Harley-Davidson and Kraft Heinz are facing challenges in the modern economic climate, with sluggish sales and bleak growth outlooks. Harley-Davidson's motorcycle revenue has declined significantly, while Kraft Heinz struggles to create meaningful growth.








