
Monster Beverage Corporation (MNST)
Monster Beverage Corporation is an American beverage company known for its energy drinks, with the flagship product being Monster Energy. Founded in 1935 and rebranded in the early 2000s, the company has grown rapidly through the development and acquisition of various energy drink brands. It is a leading player in the global energy drink market, targeting young consumers with its branding and marketing strategies.
Company News
The 2025 SoCal ORBIE Awards honored technology executives from various companies, recognizing leadership and innovation across eight award categories at the Hyatt Regency Huntington Beach.
Seascape Capital Management initiated a new $4.3 million position in Monster Beverage, purchasing 64,258 shares, representing 1.2% of its reportable U.S. equity assets as of September 30, 2025.
Coca-Cola reported negative free cash flow due to a strategic Fairlife acquisition, while Celsius Holdings demonstrates strong organic growth and earnings potential in the energy drink market.
The global functional beverages market is expected to reach $618.8 billion by 2034, driven by consumer demand for drinks that support gut health, cognitive function, and recovery. Companies like Safety Shot, Monster Beverage, Celsius Holdings, Archer-Daniels-Midland, and Kraft Heinz are positioning themselves in this growing market.
Monster Beverage Corporation's (MNST) stock has lost 12.3% year-to-date, underperforming its industry peers and the S&P 500 index. The drop is likely due to broader economic and geopolitical uncertainties, as well as investor caution. However, the company continues to display fundamental strength, driven by momentum in its energy drinks category ...

